Yarrabee Estate.

Complete Brand Package, Startup.

A new destination function centre on a private lakeside property — weddings, retreats, private events — needed a complete brand built from scratch. The brief: modern country. Refined but relaxed, with a sense of place.

The identity draws from the landscape — water, timber, grass, late afternoon light — paired with clean typography that keeps it from tipping into rustic. Delivered across a full package: logo and identity system, stationery, event menus, print collateral, and property signage.